Monday 27 April 2020

Ownership and Funding

Ownership and Funding

Public Service Broadcasting - Broadcasting is made, financed and controlled by the public, for the public. PSB is neither commercial or state-owned. The BBC is an example of Public Service Broadcasting.

Commercial Broadcasting - Television programs are broadcasted by privately owned corporate media. ITV is an example of Commercial Broadcasting.

Private Ownership - The company is owned by a private individual or organisation rather than a public body. for Example ITV is a private company.

Global Companies - A company becomes global when it does business in at least one country outside of it's country of origin.

Vertical Integration - The combination in one firm of two or more stages of production normally operated by separate firms.

Horizontal Integration - The company increases production of goods and services at the same part of the supply chain.

The Licence Fee - To watch or record live television transmissions as they are being broadcast, all households in the United Kingdom must have a television licence.

Subscription - A subscription is between a company and customer where the customer will provide payments for regular products or services.

One-off Payment To Own Product - It is a transaction that is not a continuous relationship between a seller and buyer. The buyer purchases something once and then the payment process is over.

Pay Per View -  It is a type of pay television or webcast service, where a viewer can purchase events. the broadcast is shown at the same time for everybody who purchases the pay per view.

Sponsorship - A sponsorship can financially support a business or company.

Advertising - It is a means of communication with the users of a product or service. A TV advert is a type of advertising.

Product Placement - It is a marketing technique where references to a specific brand or product is shown in other work, such as a film or a TV show.

Private Capital - Money is provided to a business as a loan or equity investment however, it does not come from a bank or government entity, instead individuals that make investments.

Crowdfunding - It is funding a project or venture by raising small amounts of money from a large number of people. For example, GoFundMe is a type of crowdfunding.

Development Funds - They are used in an indirect sales channel where funds are made available by a manufacturer or brand.

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